Your data is powerful.
But the Marketing team can't work with it.
Rig makes it usable — so campaigns optimise in real time.
Trigger
Meta ad ROAS drops below 2.0 on any campaign
→
Rig Agent Reasoning
Detect spend anomaly
Break down by ad set
Compare to 7-day avg
Draft Slack summary
→
Output & Actions
#growth-alerts: "Campaign X ROAS 1.3 — ad set B driving 80% of waste"
Auto-pauses underperforming ad sets + tags growth lead
Real-time
vs next-day reports
$12k
Wasted spend saved / mo
0
Manual checks needed
See how Rig catches ad spend anomalies in real time
From ROAS alert to root cause and auto-paused ad sets — no manual checks.
Rig Agent Outputs
Select Workflow
Ad Spend Anomaly Detector67
Campaign Comparator31
Attribution Auditor14
Budget Allocator8
Select Slack Alert
#
#paid-media
Campaign 'Summer Sale Q2' ROAS dropped to 1.3
#
#paid-media
Campaign 'Retarget Lapsed' CPA spiked +42%
#
#growth-alerts
Daily spend exceeded $8k budget cap
v1
▶ Run
Agent working...
Pulling spend data✓
Analyzing ad sets✓
Comparing benchmarks✓
Drafting actions✓
Ad Setscompleted
Broad - US 25-44Paused
Spend: $4,210ROAS: 0.9
Lookalike - PurchasersActive
Spend: $2,870ROAS: 1.8
Retargeting - CartActive
Spend: $1,560ROAS: 3.1
Root Cause
Analysis: ‘Broad - US 25-44’ consumed 49% of spend at 0.9 ROAS. CPM spiked +38% due to seasonal auction competition, degrading cost-efficiency on non-retargeting placements.
Actions3
✓Paused 'Broad - US 25-44' ad set (ROAS 0.9, below 1.0 floor)
✓Reallocated $2,100 daily budget to Retargeting - Cart
✓Sent Slack alert to #paid-media with full breakdown